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Analyzing Website Traffic with SQL Time-Series Queries

Website traffic analysis is crucial for understanding user behavior and optimizing website performance. This challenge requires you to implement several common time-series queries using SQL to analyze a dataset of website visits. You'll be working with a table containing timestamps and visit counts, and your goal is to retrieve aggregated data over different time intervals.

Problem Description

You are given a table named website_visits with the following schema:

  • timestamp (TIMESTAMP): The date and time of the website visit.
  • visit_count (INTEGER): The number of visits recorded at that timestamp.

Your task is to write SQL queries to answer the following questions:

  1. Daily Visit Count: Calculate the total number of visits for each day.
  2. Weekly Visit Count: Calculate the total number of visits for each week (starting on Sunday).
  3. Monthly Visit Count: Calculate the total number of visits for each month.
  4. Moving Average (7-day): Calculate a 7-day moving average of the daily visit count. The moving average for a given day is the average of the visit counts for that day and the previous 6 days. The first 6 days will have incomplete averages.
  5. Peak Hour: Determine the hour of the day with the highest average visit count.

Key Requirements:

  • Queries must be efficient and performant.
  • Queries should handle edge cases gracefully (e.g., empty tables, missing data).
  • The queries should be standard SQL and compatible with most relational database systems (e.g., PostgreSQL, MySQL, SQLite).

Expected Behavior:

  • Queries should return the correct aggregated data as specified in the problem description.
  • Queries should handle empty tables by returning an empty result set.
  • Queries should handle cases where data is missing for certain time periods.

Examples

Example 1: Daily Visit Count

Input:
website_visits table:
timestamp | visit_count
----------|------------
2023-10-26 10:00:00 | 10
2023-10-26 12:00:00 | 15
2023-10-27 08:00:00 | 20
2023-10-27 14:00:00 | 25
2023-10-28 16:00:00 | 30

Output:
date | visit_count
------|------------
2023-10-26 | 25
2023-10-27 | 45
2023-10-28 | 30

Explanation: The query groups the data by date and sums the visit_count for each date.

Example 2: Weekly Visit Count

Input:
website_visits table:
timestamp | visit_count
----------|------------
2023-10-22 10:00:00 | 10
2023-10-23 12:00:00 | 15
2023-10-24 08:00:00 | 20
2023-10-25 14:00:00 | 25
2023-10-26 16:00:00 | 30
2023-10-29 09:00:00 | 35
2023-10-30 11:00:00 | 40

Output:
week_start | visit_count
-----------|------------
2023-10-22 | 65
2023-10-29 | 75

Explanation: The query groups the data by week (starting on Sunday) and sums the visit_count for each week.

Example 3: Moving Average (7-day)

Input:
website_visits table:
timestamp | visit_count
----------|------------
2023-10-26 10:00:00 | 10
2023-10-26 12:00:00 | 15
2023-10-27 08:00:00 | 20
2023-10-27 14:00:00 | 25
2023-10-28 16:00:00 | 30
2023-10-29 18:00:00 | 35
2023-10-30 20:00:00 | 40
2023-10-31 22:00:00 | 45

Output:
date | moving_average
------|----------------
2023-10-26 | 12.5
2023-10-27 | 17.5
2023-10-28 | 22.5
2023-10-29 | 27.5
2023-10-30 | 32.5
2023-10-31 | 37.5

Explanation: The query calculates the 7-day moving average for each day.

Constraints

  • The website_visits table can contain up to 1,000,000 rows.
  • timestamp values are guaranteed to be in ascending order.
  • visit_count is a non-negative integer.
  • Queries should complete within 5 seconds.

Notes

  • Consider using window functions for calculating the moving average.
  • Date and time functions will vary slightly depending on the specific SQL dialect you are using. Ensure your queries are compatible with your chosen database system.
  • For weekly aggregation, you'll need to extract the Sunday of the week from the timestamp.
  • Focus on writing clear, concise, and efficient SQL queries. Performance is a key consideration.
  • Think about how to handle edge cases, such as the first few days when a full 7-day moving average cannot be calculated. Return a partial average in those cases.
  • For the peak hour query, you'll need to extract the hour from the timestamp and then calculate the average visit count for each hour. Pseudocode for Moving Average:
// Assuming a table named website_visits with timestamp and visit_count columns

SELECT
    date(timestamp) AS date,
    AVG(visit_count) OVER (ORDER BY date ASC ROWS BETWEEN 6 PRECEDING AND CURRENT ROW) AS moving_average
FROM
    website_visits
GROUP BY
    date
ORDER BY
    date;

Pseudocode for Peak Hour:

// Assuming a table named website_visits with timestamp and visit_count columns

SELECT
    hour(timestamp) AS hour,
    AVG(visit_count) AS average_visit_count
FROM
    website_visits
GROUP BY
    hour
ORDER BY
    average_visit_count DESC
LIMIT 1;
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